SPCA OUTDOOR
Our challenge was not only to build awareness for the new Oaklandfacility and its services, but to dispel the perception that S-P-C-Aspells "The Pound." This campaign won a Bronze Addy for outdoor andachieved these results:
* 45% increase in dog training enrollment
* 30% increase in spay/neuter appointments
* 25% increase in pet adoption
Our challenge was not only to build awareness for the new Oaklandfacility and its services, but to dispel the perception that S-P-C-Aspells "The Pound." This campaign won a Bronze Addy for outdoor andachieved these results:
* 45% increase in dog training enrollment
* 30% increase in spay/neuter appointments
* 25% increase in pet adoption
